… { aponeurotica design } …

The film is kicking ass, but it’s also kicking MY ass.
Taking a break until the 2nd of January. See you then!

Creating assets for a film focusing on community and DIY attitude demands sticking to local printers sharing the same spirit. We’re working with Jeff at The Loin, and he did a super sharp job silkscreening the BSV patches. I’m cutting down all 2000 of them by hand in order to keep costs down.

It has left a layer of black fuzz on every surface, including my eyeballs.

More materials coming in soon, and then a marathon session of putting together the limited edition box set by hand.

www.jotastula.com has been one of my favorite sites to build, and it’s been a slow build for sure. I started collaborating with the client in 2007 when I was still developing in Flash, and we came up with a whimsical site where buttons swim away and it left options open to add in more sections as time went on and her needs changed.

I no longer create Flash sites, and nearly all of my past Flash clients have since gone through HTML/PHP rebuilds. www.jotastula.com is an active site that gets frequent updates and plenty of traffic and by all means is a candidate for a rebuild, but neither the client nor I have the heart to take it apart. In fact, we made recent plans to add more whimsical buttons to accommodate some eCommerce opportunites.

So instead, we’re problem solving as issues come up like the incompatibility of Flash with iPhone and iPad. This prompted me to finally get serious about playing with Media Queries and style sheeting for Mobile Safari and other handheld browsers. It was a much gentler transition than I ever imagined, and it has bought us a little more time — hopefully years — before we are forced to dismantle our little aquatic world of navigation buttons that wave their claws over their heads.

The last couple of months about 25% of Aponeurotica studio time has been devoted to a multi-faceted long term project. This is a sneak peek at the first of many related items beginning to trickle in. More information to be divulged as more boxes arrive filled with printed goodies!